John Arthur is a lighting industry influencer with 15 years’ experience managing utility programs and enabling market transformation, John Arthur founded Fernhill Shopworks, a veteran owned consultancy firm, in 2021. Before Fernhill, he was Strategic Products Manager for Lighting Design Lab; Lighting Program Manager for Bonneville Power Administration; Conservation Program Manager for Peninsula Light Company; and an Avionics Technician in the U.S.M.C. He has a B.S. in Multi-Interdisciplinary Studies from University of Washington.